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Why you should be blogging if you’re in business

Imagine you’re an optician. Your potential customers are unlikely to visit your website randomly – only if they need a check up. It can be challenging to raise your profile. Instead, of simply pushing your website address and special offers on social media, you can update your blog with some high quality content. Something that […] Expand blog


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Do these five things to improve your writing

Good writing is at the centre of all content marketing and business promotion. Your company will be judged on the quality of the writing associated with it, so it is essential to strive for professionalism. Writing well is a complex skill that can be developed over time. However, if you are struggling to put words […] Expand blog